The solution isn’t magic — it’s Media Prefs.
For 18+ years and counting, college leadership, enrollment teams, and marketers have relied on Media Prefs to target their outreach and help boost enrollment.
It’s the smart, simple way for colleges to survey students, then compare their local data with hundreds of thousands of responses regionally and nationally. 700+ Media Prefs participants have gained keen insights into community college student data you simply can’t find anywhere else.
And now, Media Prefs is better and bolder than ever before
New, robust, streamlined software
Easy-to-share, crystal-clear charts
Unlimited college users
Yearlong access to continuously updated data
Penetrating insights directly from students
Enticing survey incentives included
Striking digital toolkit to promote your survey
Put the Power of Student Data into Your Planning
Media Prefs is how community college marketers, enrollment services teams, and leadership make smart decisions to recharge enrollment and retention.
College Marketers
Know exactly where to place your advertisements to reach, enroll, and retain the most students.
Communications Directors
From colleges to districts and statewide boards, Media Prefs helps you make every marketing dollar count.
Enrollment Services
Where are you losing students in your enrollment pipeline? Ask your students directly and gain valuable insights into strengthening your onboarding and retention.
Presidents and Cabinet Members
Include students in your vision to make headway on college initiatives. Find out directly from your learners where your college is hitting the mark and where you need to shore up your efforts.
The data investment that makes financial sense
Take advantage of Media Prefs’ robust longitudinal research, spanning two decades in the community college space. When it comes to understanding the student journey for two-year college students, no other survey platform comes close to Media Prefs!
Access a diverse range of data at a single affordable price point.
Regardless of your level of expertise in data analysis, Media Prefs offers a user-friendly visualization of your results, making them readily shareable and conducive to informed decision-making.
What's included
- Participation in the academic year's fall and spring survey periods
- Up to five custom questions to glean insight on campus-specific initiatives
- $200 in Amazon gift card incentives to encourage student participation
- A customizable digital promotional toolkit to make promoting a breeze
- Portal access for an unlimited number of college users
- Data from your students PLUS access to regional, state, and national datasets
Try Out Media Prefs for Free
Media Prefs is the ultimate tool to find insider insights into community college marketing and enrollment. Want to see our platform in action? Click below to request a free trial.
Media Prefs Scholarships
We believe in the community college mission and want our valuable Media Prefs data to be accessible to all two-year institutions. Have a tight budget this year? Or is your college smaller and struggling? Whatever your financial situation, contact us, and we can make it work!
Limited Media Prefs scholarships are available. Contact us today to learn more!
Just Ask Our Clients
“Media Prefs is the best way to get information from your students that’s fresh and engaging. It will help drive your marketing strategies and tell you what your students don’t tell you to your face — and you need that.”
— Debra McGaughey, Director of Communication Services at Houston Community College Central Campus
“The Media Prefs dashboard and qualitative results are a treasure trove of information for our PIOs, who are facing tight budgets, stressful timelines, and intense pressure to help increase enrollment!”
— Laura McDowell, Director of Communications, Washington State Board for Community and Technical Colleges
“We are all under increasing pressure to grow enrollment, often on a limited budget. The Media Prefs survey gave us pointed data to strengthen our reach without additional resources.”
— Elena Bubnova, Associate Vice President of Research, Marketing and Web Services, Truckee Meadows Community College
“Media Prefs allowed us to have access to students who wouldn’t typically give us feedback … so that we had a holistic picture of what was needed. It allowed us a broad sample size to really be making decisions with all students in mind.”
— Jenni L. Kotowski, Director of Admissions, Kellogg Community College
“The information we needed to make smart and timely decisions was right there in the graphs. Media Prefs ... ultimately made a difference in us becoming an HSI (Hispanic-serving institution).”
— Francisco Rodriguez, Superintendent/President, MiraCosta College
“Interact’s Media Preferences survey told us exactly where we should – and shouldn’t – be investing our online dollars. We’ve seen a 54% increase in website views, and our online advertising is performing above the industry standard!”
— Stephanie Pettis, Former Director of Strategic Communications, Northwest Florida State College
